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    July-2017
 
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National Online Mobile Marketing Course Offered At No Cost By NYU

A no-cost three lesson course on Mobile Marketing For Small To Medium-sized Businesses is available on any smartphone device.

Launched by New York University’s School of Continuing and Professional Studies (NYU-SCPS) this globally available course will provide small business leaders with an interactive learning experience on their mobile device, tablet or online screen. Each lesson can be downloaded on the individual’s device.

Upon successful completion of the mobile app course, they will be offered a discount on the price of enrolling in the NYU-SCPS summer course, “Mobile Marketing Strategy Intensive.”

Renée Harris, assistant dean at the NYU-SCPS Division of Programs in Business, said “The course content will focus on mobile marketing planning, content strategy, promotion, and monetization, which are important topics that marketers need to deliver successful campaigns.” 

The course is distributed on MassiveU—an integrated mobile learning solution for educators, learners, and marketers that drives qualified enrollment leads to Mobile Marketing courses

This Mobile App The course will be marketed through NYU-SCPS’s channels, as well as via course sponsors that include Sprint and DudaMobile.

Students obtain a glossary of key terms and a free 60-day trial to DudaMobile.  Angelo Biasi, adjunct professor at NYU-SCPS and founder/CEO of MassiveU, notes that the vision of this interactive learning model is based upon what he calls the New EDU Imperative: “We aim to enhance the learning outcomes of all students; to support educators with global reach, new revenues, and brand extension; and to foster the value of content and associated subject matter experts.”

Those interested in downloading this Mobile interactive course can visit www.massiveu.com and/or e-mail scps.marketing.pr@nyu.edu. To view the entire spectrum of NYU-SCPS summer offerings, visit: scps.nyu.edu/summerce


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